Veteran executive takes on expanded role across artist development and global tour strategy

AEG Presents, a global leader in concert promotion and artist development, announced today that Debra Rathwell has been promoted to executive vp global touring and talent. The appointment was made by Gary Gersh, president of global touring and talent for AEG Presents. 

“Debra continues to bring a wealth of knowledge, expertise and deep relationships to our company as a whole, and our department specifically,” commented Gersh in a statement to Billboard. “She has a fantastic vision for the global landscape and an unmatched commitment to her artists. She’s an integral part of our team, and I’m thrilled to announce this much-deserved promotion.”  

A native of Canada, Rathwell began her career in the music business while a student at Carleton University in Ottawa, Ontario, eventually leaving school to work full time in concert promotion. She moved to Montreal to work for legendary promoter Donald K Donald as VP of Concerts handling tours for Tina Turner, Genesis, Celine Dion, Bryan Adams, Leonard Cohen among others before joining Metropolitan Entertainment in New York City in 1994 where she ran the concert booking department. 

Rathwell came to AEG as svp in 2002 to open its New York office, and promotes tours for Elton John, Lorde, Justin Bieber, Carrie Underwood and JoJo Siwa among others. She became svp of the newly created Global Touring and Talent department in 2018. Rathwell will continue to be based in New York.  

“I’ve been so privileged to be a part of the ongoing growth and success of AEG’s concert business since I arrived here in 2002,” she said in a statement to Billboard. “It’s continually inspiring to come to work every day surrounded by such talented artists and co-workers, and I’m looking forward to what’s to come.” 

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